The Self-Determination ‘Gene’: The Key to Proactive Investing in a Volatile Market

The stock market often reacts sharply to economic and policy news, creating fluctuations. In this context, self-employed investors recognize that the self-determination “gene” helps reduce risk through the ability to absorb, filter, and process information effectively.

According to statistics, the Vietnamese stock market currently has over 11 million trading accounts. Liquidity remains high, yet the VN-Index continues to experience sharp ups and downs in a short period. This creates both opportunities and significant challenges in controlling emotions and making investment decisions.

Amid this environment, a generation of self-employed investors with four genes – freedom, automation, confidence, and self-determination – is gradually shaping a trend of proactive investing, making decisions based on knowledge, discipline, and personal risk appetite.

Notably, self-determination is considered the central gene, guiding and connecting the other three. Without self-determination, freedom can turn into emotion-driven choices, automation may lead to over-reliance on tools, and confidence may not be fully realized when unexpected market shocks occur.

With the self-determination gene, investors do not chase short-term fluctuations or rumors. They proactively select credible information, build strategies aligned with their financial goals and risk tolerance, and take responsibility for their own decisions.

“After a few years of investing, I realized the most important thing is controlling the information I receive. Not every piece of news requires a reaction, and not every market movement represents an opportunity,” said Đức Duy (36, Hanoi). He noted that following analytical reports and bulletins from reputable sources helps him stay calm and avoid emotional decisions.

The trend toward proactive investing becomes increasingly evident as individual investors access diverse tools, data, and analytical platforms. Instead of relying on ready-made recommendations, they develop their own perspectives and make decisions based on personal strategies—a clear manifestation of the self-determination gene.

Accordingly, in addition to knowledge and discipline, self-employed investors need a reliable information ecosystem as a reference for all investment decisions.

Recognizing this trend, many securities firms have focused on developing analytical reports and bulletins to help self-employed investors access multi-dimensional, curated information.

Among them, Pinetree—Vietnam’s first fully digital securities company under South Korea’s Hanwha Group—has pioneered the development of modern and diverse stock market bulletins and analytical reports.

Since entering the Vietnamese market in 2019, Pinetree has strengthened its YouTube channel alongside traditional channels. The company introduced new analytical formats, including videos, livestreams, podcasts, and motion graphics, making information more accessible and interactive for investors.

Daily bulletins such as “Morning Brief,” “Derivatives,” “Market Brief,” and “Stocks Today” are available as PDFs (for easy storage) and podcasts (for convenient listening anytime).

Specialized content, including “Pinetalk: Weekly Stock Highlights,” macroeconomic reports, industry and stock analyses, is often livestreamed with experts and hosts or presented as motion graphics videos on YouTube, allowing viewers to ask questions and receive direct feedback.

Beyond diverse formats, Pinetree ensures rich and continuous content, covering market overviews, industry and stock analyses, derivatives, and global markets. Broadcasting is regular, with 24 bulletins and reports per week—including four daily bulletins, one midday derivatives update, and an in-depth analytical livestream every Friday.

According to Pinetree representatives, diversifying content and formats aims to meet the varied “tastes” of investors, providing objective and accurate information. This enables investors to make effective, proactive decisions, activate the self-determination gene, and build investment strategies suited to each stage.

These efforts have been recognized: in November 2025, Pinetree was honored as one of the Top 10 Companies with the Best Retail Services in the Vietnamese Stock Market by VietnamBiz.

Continuing to expand its bulletins and reports, Pinetree remains committed to supporting self-employed investors, helping them fully exercise self-determination, pursue freedom, and achieve sustainable financial prosperity.

To fully experience this spirit and join the Generation of Self-Employed Investors with Pinetree, investors can learn more here.